Price: $8.00
(as of Mar 06, 2025 17:55:26 UTC – Details)

Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long-wearing Soft Glam Satin Foundation. Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin.
What it is:
Long-lasting satin finish foundation that delivers medium buildable coverage
Breathable formula doesn’t look or feel cakey
Infused with 1% Hydrating Hibiscus Complex, plus pomegranate, blueberry and goji berry extracts
Why you’ll love it:
Available in 36 shades for a wide range of skin tones
Non-comedogenic (won’t clog pores)
Just-right coverage at an OMG price
Ingredients may change or vary from time to time. Please refer to the packaging of the product received for the list of ingredients in your particular product
Proud to be 100% Vegan, Cruelty-Free and Leaping Bunny Certified. Because kindness is chic.
Package Dimensions ‏ : ‎ 5.94 x 2.24 x 0.51 inches; 1.44 ounces
Item model number ‏ : ‎ 84946
UPC ‏ : ‎ 609332849464
Manufacturer ‏ : ‎ e.l.f. Cosmetics
ASIN ‏ : ‎ B0D3JFKVX1
Country of Origin ‏ : ‎ China
LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation.
MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish.
BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin.
FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin.
SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% Cruelty-Free and Vegan.
Customers say
Customers find that the foundation provides good coverage without being heavy. They like how it looks on mature skin and say it’s the prettiest foundation they own. Many customers consider it a quality foundation with a good color match that covers redness effectively. The texture is described as smooth, silky, and buildable.

Genesis –
Lightweight & Flawless Finish!
I absolutely love this foundation! It provides the perfect medium coverage, evening out my skin tone while still feeling lightweight and breathable. The finish is soft and natural, giving my skin a healthy glow without looking cakey. It blends effortlessly and lasts all day, even in humid weather. Plus, it’s super affordable for the quality! If you’re looking for a reliable everyday foundation, this is a must-have. Highly recommend! 💖✨
Erin –
Like a filter in real life!
Influenced by an influencer to give this a try. I love elf makeup usually, and this is my favorite purchase by far. This is the prettiest foundation I own. The color is great, the coverage is really good and buildable. It isnt super full coverage, but a light second layer in my cheeks covers all my redness. It looks like a filter and it wears well all day. And a little goes a long way! It will last for a reasonable amount of time. I also feel like it’s very forgiving. I can slap it on with my fingers in a hurry, or I can carefully apply with my brush or sponges. Seriously love this and I hope they never get rid of it!
Dad –
Soft Glam Foundation has become a staple in her makeup routine
I recently surprised my wife with the e.l.f. Soft Glam Foundation in shade 34 Medium Cool, and she absolutely loves it! As someone who values both quality and ethical beauty products, she was thrilled to receive this vegan and cruelty-free foundation.According to her, the foundation provides just the right amount of coverage for everyday wear, offering a smooth and satin finish that enhances her natural beauty without feeling heavy. She particularly loves how it evens out her skin tone effortlessly, giving her a radiant glow throughout the day.The shade 34 Medium Cool turned out to be a perfect match for her skin tone, blending seamlessly and providing a natural look. It’s clear that e.l.f. paid attention to detail in formulating a shade that complements a variety of complexions.Additionally, she appreciates the foundation’s longevity, as it holds up well throughout her busy day without requiring frequent touch-ups. This has made it a go-to choice for both work and social occasions.Overall, the e.l.f. Soft Glam Foundation has become a staple in her makeup routine, thanks to its quality, effectiveness, and ethical standards. It’s definitely a gift that keeps on giving!
Darlene Dennis –
Perfect for my skin tone.
Goes on nice and good coverage too. I have dryer skin and this works great. Non irritating. I’m fair to medium. Best foundation and great price
mike brooks –
Was not impressed with this.
After seeing the viral reviews I was very hopeful. I have combination skin and am 58 years old with very few wrinkles. Was hoping to find a foundation that looked healthy and Light but this just is too oily for me. I tried it with and without moisturizer, with and without primer and I’m just not a fan. However I was happy with the color and with the way it went on. So I would say it’s good for someone with dryer skin.
Amazon Customer –
Good Product
I purchased 13 Fair Neutral. It is a good color for me. I alternate between this and a BB cream, depending on my activities. I like that this feels almost as light as the cream (when applied with a light touch) but with a little more coverage. A little bit goes a long way and because of that it is very easy to build coverage where and when needed. I use this with the e.l.f. Halo Glow powder and it gives me just the right finish. I would purchase this foundation again.
Horse Whisperer –
Great Coverage Lightweight!
This lightweight, affordable foundation is an excellent match for my skin tone, and I’m already on my second bottle. Its imperceptible feel provides excellent coverage for an even complexion. As with any foundation, I recommend using a primer beforehand and finishing with a setting powder or spray for all-day wear. I’m highly satisfied with its quality and performance, and believe E.L.F. has significantly improved its product line. I strongly recommend this foundation.
Judith –
Beautiful texture and coverage.
There is no doubt that this product beats out many that are 10 times the price. I wore it to a dinner with friends on the first day it arrived. My girlfriend that I had not seen in a while, said at dinner “You look terrific, so rested, you just glow!” BINGO! Fan for life and so well priced. Definitely within anyone’s budget.
Jessica Taylor –
I can never find a great foundation no matter if it’s 100 dollars a bottle or 7 dollars. They tend to dry out my face pr not enough coverage not buildable or too cakes and heavy. This was introduced to me by a couple of different influences who typically don’t talk about using drugstore brands so I figured I’d give it a try. It’s perfect. The shades are great matches the coverage is great and buildable and it’s hydrating without looking oily. That nice in-between of matte and satin. Will definitely buy again
Blessing Ibrahim –
Very good foundation it goes with any skin colour i recommend
Babette –
Très bon produit pour le teint, fidèle aux commentaires. Sa texture est légère et moyennement couvrante et est modulaire. Convient très bien aux peaux mâtures. La teinte est parfaite.
Louise –
J’ai une peau sensible, qui a tendance a faire pelucher les crèmes hydratantes.Et malheureusement, ce produit assèche encore plus ma peau… mes pores sont encore plus apparents. Je dĂ©conseille pour les personnes qui ont une peau mixte comme moi (sensible sur les joues).
Serena Aronica –
Questo fondotinta è veramente bellissimo. Coprenza da leggera a media, dipende quanto lo si va a stratificare (io preferisco leggera). Lo applico con un primer illuminante e viene un effetto bellissimo: sembra di avere il filtro Paris di Instagram sulla pelle. Risulta sana luminosa e comunque coperta da discromie, bollicine ecc. Per il prezzo che ha, è assolutamente da provare!!!